Top In-Store Experience Stories From November
Instacart, 7-Eleven, Kroger, Metro and others unveiled store initiatives, updates and studies during the month.
A number of retailers and industry entities unveiled store initiatives, enhancements and studies in November. Some notable headlines included:
- Wave of Grocers Adopt Instacart's In-Store Technologies: Local and independent supermarkets are implementing smart carts, while Aldi and other grocers adopt Instacart’s electronic shelf label functionality.
- T&T Supermarket to Open First U.S. Store: The Loblaw banner will be the largest Asian supermarket in the state of Washington.
- P-O-P Spotlight: 'Wicked' Tie-Ins: We showcase a small sampling of displays tying in to the blockbuster film's release from P2PI’s robust Image Vault.
- 7-Eleven Expanding In-Store Radio Network to All U.S. Stores: Gulp Radio will roll out to 5,000 stores by the end of 2024 and to more than 12,000 stores by the end of 2025, including all 7-Eleven, Speedway and Stripes stores.
- CVS Media Exchange Launches In-Store Audio Ads: Programmatic audio ads are available to select ad partners in more than 6,900 stores across the U.S. — with additional locations coming.
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- Kroger Steps Up Use of Automation in Stores: Kroger will use RFID sensors to enable item-level digital identification for greater inventory accuracy to enhance freshness, reduce waste and save associates time.
- Metro Focuses on Discount Store Footprint in 2025: The Canadian retailer plans to grow its store counts in Quebec and Ontario.
- Savvy Omnichannel Shoppers Are Outpacing Store Evolution, Report Finds: A report finds almost 70% of grocery shoppers feel the in-store experience has stagnated or worsened over the past two years.
- Gallery: Target Goes All Out for the Holidays: See inside the mass merchant's seasonal section and how it's merchandising and decorating across departments.
- Social Commerce Agency Brings TikTok Shop Experience to Physical Retail: The first and only Outlandish store provides space for content creators and brands to broadcast live shopping events and for shoppers to explore popular and viral products.
- Wovenmedia, Magnetic 3D Launch 'Holographic' Content Solution for RMNs: The partners will start piloting this joint in-store solution in multiple retail locations across the U.S. in early 2025.