Artificial Intelligence

Arc Worldwide's Marianne Lacle and Fabia Talhame highlight the in-store moves CPGs can make for success.

Walmart, Kroger and others shared retail media-related news and advancements during the month.

Learn how AI plays a practical role — not as experimentation — but as a way to monitor risk, detect issues early and keep execution tight during peak.

Leaders from Hershey and Chobani share how they are partnering with retailers to rethink assortment, improve on-shelf availability and use data to make faster decisions.

For pet brands, it's important to educate shoppers who may not be actively browsing but may still be open to guidance when the right need emerges, according to the head of Chewy Ads.

A new integration with Criteo modernizes Albertsons’ app search experience by surfacing relevant ads naturally within conversational discovery.

The next phase of success will belong to companies integrating multiple aspects of their business into a single strategy, writes Blue Chip's Sarah VanHeirseele.

Skinner shares his views on the "collapsing" marketing funnel, why the next phase of growth could belong to mid- and long-tail retailers, and how brands can win in the era of agentic commerce.

The P&G-owned beauty brand has added generative AI and predictive modeling capabilities to its 10-year-old Skin Advisor platform.

As health and wellness trends reshape shopping missions, Aspire Drinks offers insight into how retailers are rethinking assortment strategy, shelf organization and innovation cycles.