Following its previous plan to expand VusionGroup’s DSLs to 2,300 stores by 2026, the partners will ramp up installations across all of Walmart's 4,600 stores in the U.S.
Major food and beverage brands tapped into football season from August through October with displays activating sponsorships and promoting deals and sweepstakes.
The keys to its growth strategy are a new data partnership as well as investments in the store guest experience, advertising and Ulta’s retailer media network.
Coca-Cola Co. and Mondelez International’s Oreo declared themselves “Besties” in August as they launched a limited-edition Oreo-flavored Coke Zero Sugar and a Coca-Cola-flavored Oreo cookie in a bid to reach Gen Z shoppers who enjoy surprising flavors.
Read on to explore P2PI's annual awards programs and in-person events, including a new one, so you don't miss out on any opportunity to connect with and inspire the industry.