In-Store Experience

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    • PlantX Brings ‘Vegan Bodega’ to Chicago

      The Canadian startup recently celebrated the opening of its XMarket grocery concept in Chicago, its second store in the U.S. and sixth globally.
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    • Walmart Gives Dove Some Love

      Walmart spotlighted new SKUs from Unilever’s Dove Body Love collection this spring in stores and on Walmart.com.
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    • Hannaford Enhances Store Experience

      The grocer focused on enhancing its service offerings, including a greater selection of grab-and-go meal options, expanded pharmacies and additional self-checkout kiosks at five existing stores so far in 2022.
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    • SheaMoisture Gives Walmart Two Exclusive Collections

      Unilever’s SheaMoisture has rolled out two exclusive collections at Walmart as the mass merchant continues to expand its selection of inclusive personal care products.
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    • Chips Ahoy! Brings Exclusive Art to Walmart

      Mondelez International’s Chips Ahoy! gave Walmart an exclusive launch window in April for the limited-edition “Follow Your Art” cookies created through a collaboration with Boys & Girls Clubs of America.
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    • Meijer, Huggies Hold Hands Again

      Kimberly-Clark’s Huggies partnered with Meijer last month to reprise a campaign supporting Hand to Hold, a nonprofit that provides mental health support to parents with babies in Neonatal Intensive Care Units.
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    • Best Buy Opens Smaller, 'Digital First' Store

      Best Buy is testing a new, digitally enabled store format in Monroe, North Carolina, complete with expanded fulfillment options and a seven-foot-tall digital display that greets shoppers.
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    • Wine Brand Awards a Home Bar

      Shannon Family of Wines enlisted DIY design influencers to help execute its "Build Your Buck Shack" omnichannel campaign, which includes an enticing sweepstakes.
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    • Hot-Weather Categories Heat Up Sales

      Sales of sunscreen and tanning products and other warm-weather-themed SKUs — from pest control to hot dogs — spiked in May as shoppers prepped for summer. 
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    • Camp Experience Teaches Kids to Upcycle

      The experiential retailer has joined forces with H&M to launch an interactive and educational style experience at Camp’s Columbus Circle store in New York.
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    • Beauty Tech Company to Increase Lounges at Walmart

      Mayvenn's Beauty Lounges, currently located inside five Walmart stores, offer a diverse assortment of hair extensions and wigs and help drive income for local hair stylists and small salon businesses.
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    • Mindy Kaling Joins Unilever’s ‘Happy Place’ at Walmart

      Unilever has partnered with actor and writer Mindy Kaling to create a self-care focused limited-edition collection for its Walmart-exclusive Find Your Happy Place line.
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