The New Consumer: The Latest in Shopping Behavior

​​​​​​​A look at Gen Z’s loyalty, back-to-school shopping and the connection between ‘fueling’ and consumer spending.
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P2PI LIVE Preview

Five reasons you should join us in Chicago this fall for our flagship event.
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Tennis Star's Suncare Brand Launches at Walmart

Walmart in April became the exclusive retailer of Kinlo, tennis star Naomi Osaka’s direct-to-consumer suncare brand, bringing the lineup of products for people with melanated skin to 2,500 of the retailer's 4,700-plus stores.
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Join Path to Purchase Institute editors and special retailer guests as they discuss topics important to the retail industry.

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Learning Lab: Retail Media Muscle

In a March Learning Lab, industry expert Chris Perry and Ethan Goodman, senior vice president, The Mars Agency, discuss the current state of retail media, the latest capabilities and tactics, and measurement best practices within retail media.

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