7-Eleven Makes Summer ‘Brainfreeze Season’

Convenience store chain encouraged shoppers to cool off with a Slurpee, Big Gulp and more.
7-Eleven 'Brainfreeze Season' Cooler Cling

P2PI LIVE Preview

Five reasons you should join us in Chicago this fall for our flagship event.
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Sam’s Club Evolves With Pacvue Partnership

Sam’s Club MAP advertisers can now access search and sponsored product ads, enabling them to better reach and engage with the club's members.
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  • Walmart Gets Exclusive Hair 'Edit'

    Walmart expanded its partnership with global media and organization company The Home Edit and its founders Joanna Teplin and Clea Shearer this summer to roll out a collection of hair accessories and beauty storage products.
    a store inside of a building
  • Walmart Adds Virtual Try-On for Apparel

    Mass merchant has introduced the next phase of its virtual try-on technology with Be Your Own Model by bringing the in-store fitting room experience to online shoppers.
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  • Instacart Debuts ‘Connected Stores’ Tech for Grocers

    The omnichannel shopping experience — including smart carts, electronic shelf labels and out-of-stock alerts — will launch at Bristol Farms in California.
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  • JCPenney Beauty to Expand Chainwide

    Retailer will launch its inclusive beauty assortment and in-store experience, in partnership with Thirteen Lune, to more than 600 locations by spring 2023.
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  • Brands Supports Wellness at Target

    GSK ran an "All for Wellness" campaign at Target this spring, shining a spotlight on the manufacturer's efforts to help underserved communities.
    Target GSK 'All for Wellness' Page

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Join Path to Purchase Institute editors and special retailer guests as they discuss topics important to the retail industry.


Learning Lab: Retail Media Muscle

In a March Learning Lab, industry expert Chris Perry and Ethan Goodman, senior vice president, The Mars Agency, discuss the current state of retail media, the latest capabilities and tactics, and measurement best practices within retail media.

View Video
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