Loyalty Marketing

7-Eleven is running a “Fuel Your Football” sweepstakes and purchase incentive this fall that incorporates both American football and soccer.

Kroger’s Fry’s banner activated its sponsorship of Major League Baseball’s Arizona Diamondbacks with its annual D-Backs Rewards program.

The retailer has rolled out Apple at Target shops at more than 150 locations nationwide and launched free trials of Apple Fitness+ to loyalty members.

E.l.f. Cosmetics this summer launched a gaming- and metaverse-inspired collection exclusively at Target.

Beverage brand is kicking off the start of football season by giving Meijer an account-specific sweepstakes.

Convenience store chain encouraged shoppers to cool off with a Slurpee, Big Gulp and more.

Nutrabolt’s C4 is running a promotion at East Coast convenience store chain Wawa that dangles a free can of the brand's energy drink with the purchase of a classic hoagie sandwich.

The Revlon-owned beauty brand has expanded its partnership with Ulta Beauty to include an in-store assortment, coupled with a new sampling and loyalty program.