Sustainability, culture and QR code usage are among the trends driving brands and retailers (including Heinz, Boxed Water and Persil) to rethink packaging designs.
Coca-Cola Move's debut features a new packaging design as well as a song from Rosalia, an interactive QR code and a metaverse-inspired experience for consumers.
For the third year in a row, Coca-Cola Co.’s BodyArmor is giving Walmart an account-specific overlay to its national incentive encouraging shoppers to “Commit to Fit” for their New Year’s resolution.
