ARTICLES BY THIS AUTHOR
Instacart Promotions gives brand partners, including emerging brands, self-service access and capabilities to launch new deal structures, promotions and incentives with their ad campaigns.
BJ’s Media Edge leverages Microsoft's PromoteIQ platform, offering brands a customizable advertising solution to connect with 6.5 million BJ's members using first-party data.
Located at a mall in Los Angeles, the machine recommends and doles out treats based on a dog's or cat's personality.
NextUp’s annual Leadership Summit in October provided plenty of inspiration and strategies to better the working world for women.
The marketplace will enable consumers to purchase digital art attached to Mattel’s iconic brands, including Barbie and Hot Wheels.
The livestreaming platform rolls out to Canada in tandem with its North American “Shop the Holidays” livestreaming series.
Tween beauty brand Petite 'n Pretty leveraged the likeness of a popular Gen Z influencer to promote its entry at Ulta stores during a pop-up event in California.