Retail Media Unplugged, Episode 5
P2PI chats with Uber and Criteo about the promise of retail media, fragmentation in the space and looking beyond short-term sales.
- Member Exclusive
Venus, Rifle Paper Co. Team Up Again at Target
For the third year in a row, Target is exclusively carrying a collection of limited-edition razors and shaving accessories from Procter & Gamble's Gillette Venus that feature floral designs from lifestyle brand Rifle Paper Co.
2023 Guide to Retail Media Networks
This year's guide features 20 pages of curated editorial content and in-depth profiles from 9 leading companies.
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Explore What’s Shaping the Future of BevAlc at P2PI LIVE
A panel representing Moet Hennessy, Constellation Brands, Mast-Jagermeister and ReserveBar will discuss the vast and varied landscape of consumer behaviors, from buying preferences to media consumption.
Member Exclusive
Proudly Expands to Hair Care at Target
The direct-to-consumer brand for melanated babies expanded on its exclusive retailer partnership by launching a line of hair care products at Target.
Retail Radar: Walmart Dives Deeper into Metaverse; Amazon's Virtual Experience Includes Shopping
Recent retail news includes Walmart's latest Roblox offering, and Amazon spinning art into commerce.
Don Julio Pays Homage to Mexico
The campaign kicked off with a cinematic anthem ad spot titled “A Love Letter to Mexico,” which celebrates modern Mexico, its people and culture as well as introduces a new visual brand identity.
Crayola, Kohl's Launch Colorful Merchandise Collection
"Crayola x Kohl's" will officially roll out Oct. 2 and include apparel, accessories, gifts, impulse buys and home decor inspired by the brand’s iconic crayon colors.
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Industry News Briefs
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Retail Media Unplugged Video Series
Tune in to our new video series, "Retail Media Unplugged," presented in partnership with Criteo.
Need Intel on the Retail Industry? Join us!
Featuring special retailer guests in each episode, join us for a dialogue about current trends and strategies that are driving innovation for the next era of retail.
Paid & Organic Interconnectivity: How to Make 1+1=3
In a March Learning Lab presentation, FlyWheel's Amanda Wolff discusses best practices for integrating organic and paid investments to drive a "1 + 1 = 3" outcome with your retail media execution.
