P2PI Seeking Nominations for 2023 Women of Excellence AwardsThe Women of Excellence Awards recognize female brand marketers, retailers, agency executives and solution providers for their achievements in influencing shoppers along the path to purchase. Nominations close June 9.
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Target Welcomes Parade Underwear to Stores, WebsiteThe inclusive and sustainable DTC brand launched at 380 Target stores and Target.com in March.
Kiss Products' OOH Campaign Supports New Lash Innovation
The monthlong campaign in New York and Los Angeles promoted the national rollout of imPRESS Falsies.
P2PI Extends Retail Media Summit in June
The event has been extended an extra day due to overwhelming demand. Join us June 27-30 in Chicago. Ticket prices increase on May 15.
Retail Radar: Albertsons Overhauls Private Label; Dollar General Focuses on Growth Opportunities
Recent retail news includes Albertsons debuting a streamlined private label, and Dollar General devoting more effort to growth and emerging markets.
Instacart Rolling Out AI-Enhanced Search ExperiencePowered by OpenAI’s ChatGPT API, Ask Instacart can answer customers' grocery shopping questions and serve personalized recommendations and question prompts based on their shopping history.
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7-Eleven Leverages Pac-Man's Popularity7-Eleven tapped into nostalgia by partnering with Bandai Namco’s "Pac-Man" video game franchise on a sweepstakes.
InMarket's Q1 2023 Grocery Fidelity IndexTo better understand grocery chains’ ability to attract shoppers during this period, InMarket’s Q1 2023 Grocery Fidelity Index looks at the quarterly productivity of grocery chains including H-E-B, Publix, Whole Foods Market, and more.
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Paid & Organic Interconnectivity: How to Make 1+1=3
In a March Learning Lab presentation, FlyWheel's Amanda Wolff discusses best practices for integrating organic and paid investments to drive a "1 + 1 = 3" outcome with your retail media execution.