Audio/Visual (AV)

The funds will support the expansion of the in-store retail media platform into new retail locations, accelerate product development and scale its sales team.

CVS Health is all in on in-store retail media, stressed Parbinder Dhariwal, VP, general manager, at CVS Media Exchange (CMX), during a breakfast discussion at CES in Las Vegas.

Sprite Vanilla Frost SKUs received secondary merchandising space on an account-specific floorstand.

One campaign won an OmniShopper Award in the "Packaging" category.

Brands have long found ways to draw attention to new product launches with their retailer partners, both in-store, out-of-store and digitally. Here we showcase some notable efforts.

The Ontario retailer/distributor is installing screens at seven locations.

The offering from Perion Network helps publishers' advertisers deliver AI-driven, omnichannel retail media campaigns.

CVS Health, 7-Eleven, Grocery TV and others shared retail media-related advancements, collaborations and other news and perspectives during the month.

Instacart, 7-Eleven, Kroger, Metro and others unveiled store initiatives, updates and studies during the month.

P2PI chats with Stratacache's Chris Riegel on location at Retail Media Summit UK in London.