The Paramount Shop offers a range of licensed merchandise from the entertainment company's portfolio of brands, including BET, CBS, Nickelodeon and Showtime.
The cosmetics brand leveraged the Dec. 16 release of 20th Century Studios’ "Avatar: The Way of Water" by launching a limited-edition cosmetics collection inspired by the film.
Hello Bello has been leveraging its ongoing licensing agreement with Dr. Seuss Enterprises to maintain a sense of novelty with Walmart shoppers by periodically launching limited-edition product lines exclusively at the retailer.
Revolution Beauty in October launched a line of cosmetics inspired by DreamWorks Pictures’ "Shrek" movie series, with Walgreens as its exclusive brick-and-mortar retailer.