Kroger

CPG brand marketers in this year's survey indicated that RMNs are as or more effective than other digital media, and they’ve increased investment in them, among other findings.

In addition to doubling down on the value of retail data signals, KPM cites benefits from its Scope 3 carbon-reduction reporting partnership.

Sprite Vanilla Frost SKUs received secondary merchandising space on an account-specific floorstand.

This month, we’re showcasing physical activations from unique collaborations between unlikely partners.

The brand enters the single-serve coffee category, focusing on quality and sustainability.

Major food and beverage brands tapped into football season from August through October with displays activating sponsorships and promoting deals and sweepstakes.