Kroger

As consumers pivot toward spring cleaning and wellness goals, brands must secure visibility across both physical and digital aisles to capture shifting household priorities.

Here's why brands will better understand how their YouTube campaigns directly impact sales at the retailer.

Expanding the own brand assortment is just one part of the retailer's upcoming growth plans.

P2PI's retailer profiles are updated and added to regularly with collaborations, new merchandise, e-commerce news, expansion plans and more. Here is a sampling of recent activity — which is updated biweekly.