Pet Supplies

Target partnered with 11 petfluencers to launch its first collection for pets and pet lovers on Sept. 21.

P2PI and agency SMG teamed with MESH Experience to produce a research report looking at retail media's role further up the funnel.

While 60% of consumers are pessimistic about today's cost of living, nearly 70% of consumers say they will pay a premium for brands they are loyal to, according to new Marigold research.

Loblaws has partnered with Nestle Purina’s Purina One to provide multiple bulk-purchase offers for members of the retailer’s PC Optimum loyalty program.