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Shopper Intelligence

  • Membership Matters: How Loyalty Programs Drive Consumer Choice

    Join Our Webinar for insights and takeaways from new research conducted on loyalty programs and the drivers of customer loyalty.
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  • A Great Read on Shopping

    This latest survey provides a great read on the trends since the pandemic and how shopping evolves across a wide range of categories, writes Great Northern Instore's Dan Sabanosh.
  • Evolution of the In-Store Shopping Experience

    Our proprietary research examines the factors that impact shoppers’ satisfaction with the in-store experience, reinforcing areas of opportunity for brands and retailers.
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  • Retail Media And The CPG Consumer

    Dive into AdAdapted's survey of 1,000+ US shoppers, revealing how they engage with grocery retailers' digital platforms and retail media network (RMN) advertising. Learn why 68.6% of consumers make purchase decisions influenced by RMN ads and discover strategies to enhance your brand's digital presence.
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  • Meeting 2024's Consumer

    Placer.ai leveraged historical and current foot traffic data and trade area analysis to understand the retail and dining landscape and reveal consumer trends likely to shape 2024 and beyond. Learn which segments have benefited most from the shifts of the past five years, how legacy brands are staying on top of current shopping and dining trends, and much more.
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  • Advertising in the Brick & Mortar Renaissance

    Join Our Webinar where we will discuss the latest trends reshaping the brick-and-mortar retail media space.
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  • Cracking the Code on Incrementality in Brick-and-Mortar

    New Ways to Build Scale and Improve Performance at the Point of Decision.
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  • 2024 Shopper Marketing Guide to Offline Marketing

    Offline marketing doesn’t have to be a dark funnel. This research report from Recess shares where your retail shoppers “hang out” in real life. See how you can leverage shopper data around these in-real-life behaviors to build more robust offline marketing programs — ultimately driving more sales both in-store and online.
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  • Shopper Experience Index Report

    As consumers weigh their purchases more carefully, creating a winning shopping experience is more important than ever. But what, exactly, does a winning shopping experience look like in the year ahead? And how can brands and retailers achieve it with ever-tightening budgets? This year’s Shopper Experience Index from Bazaarvoice has the answers.
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  • Designing Retail Media for Discovery and Trial

    Using in-store retail media to maximize shopper conversions
    Designing Retail Media for Discovery and Trial
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