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Solutions & Innovations
Path to Purchase NOW Series 2023
Retail Intel Webinar Series 2023
Path to Purchase NOW Series 2022
Retail Intel Webinar Series 2022
Commerce Marketing Program
Retail Media Unplugged
Retail Media Summit
40 Under 40 Awards
Hall of Fame
Retail Media Awards
Women of Excellence
Digital Edition Archives
Member Spotlight (January-February 2023)
A snapshot of industry leaders from the P2PI member community: Lactalis US Yogurt, Grey and Nestle Coffee Partners.
All About Shopper Measurement
Here are three key principles to consider for the future of this practice, according to Matthew Sharp, a former marketing science team member at Meta.
Path to Purchase Trends 2023: Challenges and Opportunities
Our 27th annual survey finds commerce marketers concerned about navigating inflation and the economy, while also trying to figure out how to leverage the promise that retailer media networks bring.
Commerce Marketing Agency Guide 2022
This year's guide features in-depth profiles from 10 leading companies.
Survey: How Consumers Feel About Amazon Ads
With Amazon Prime Day underway, a recent survey sheds light on consumer sentiment toward Amazon’s targeted ads. Spoiler alert: Most don’t notice the search ads.
Study: Back-to-School Shoppers Want Affordability, Convenience
A new report summarizes how shopper behaviors are changing due to rising inflation and inventory shortages, highlighting trends and generational differences.
Q&A: Returning to a Great In-Store Experience
Great Northern’s director of shopper marketing highlights some of the key findings from our "Evolution of the In-Store Shopping Experience" research.
The Evolution of the In-Store Shopping Experience, Part 1
Part 1 of our exclusive research examines frequency and changes in shopping habits, as well as in-store vs. online shopping preferences.