Data & Analytics

Learn how the move closes the loop between advertising and real-world results.

Learn about the company's chief growth officer, general manager of Epsilon Digital and its chief solutions officer.

Mark your calendar for Path to Purchase Institute events in 2026 and 2027. Members receive discounts on registration.

Through an integrated execution strategy, the company launched both global campaigns and tailored activations for local markets.

The club retailer will gain access to the commerce intelligence system in 2027.

The guidance, developed with major CPGs and retailer media networks, aims to improve comparability across the growing retail media landscape.

Sean Turner of Swiftly explains how to reach consumers at relevant moments — and at scale.

The update gives U.S. advertisers more granular visibility into where Amazon DSP campaigns drive sales beyond Amazon.

The retailer shares research on why brands should repeat messaging to reach relevant audiences.

The retailer media network introduces agentic AI, new customization features.

CMO Nick Hammitt has the opportunity to "play and figure out" all the advances in technology and AI to drive growth and impact for the organization.

The retailer's data science director lays out steps for retail media success at GroceryTech.