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Solutions & Innovations
Path to Purchase NOW Series 2022
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Walmart Brings Interactive Experiences to the Metaverse
Roblox users can access Walmart's ‘isles’ to collect virtual merchandise, view performances from music artists and unlock exclusive content.
Toys R Us Shop at Macy's Takes Shape
Following recent news that Toys R Us would make its return to the mainstream, an in-store shop is rolling out at all Macy’s U.S. locations.
Crayola to Double Number of Immersive Experiences
Crayon manufacturer has entered into a licensing agreement with BrightColors to expand the brand's creative play in-store experience over the next five years.
Walmart Adds Virtual Try-On for Apparel
Mass merchant has introduced the next phase of its virtual try-on technology with Be Your Own Model by bringing the in-store fitting room experience to online shoppers.
Instacart Debuts ‘Connected Stores’ Tech for Grocers
The omnichannel shopping experience — including smart carts, electronic shelf labels and out-of-stock alerts — will launch at Bristol Farms in California.
Voodoo Ranger Parties with eMeals
The IPA brand teams up with eMeals to share nine shoppable “Rangerous Party Recipes” and simplify the order fulfillment process.
InMarket's 2022 Holiday Playbook
A holiday gift for you! InMarket’s 2022 Holiday Playbook provides you with the 12 strategic recommendations you need to engage consumers, drive sales, and maximize success.
Pepsi Entices Fans with Tiny Home for Football Season
Beverage brand partners with Instacart to offer a sweepstakes awarding an 18-week stay in a Pepsi-branded mobile home.
Ulta Enhances Shoppers' Digital Experiences
Beauty retailer deepens its relationship with Iterate.ai to quickly develop, deploy and scale digital experiences for its shoppers using pre-built modules.
Instacart Taps Lizzo for Brand Campaign
Instacart highlights a collection of new shopping content and digital features meant to inspire discoverability.
Frito-Lay Encourages Girls to Study STEM
In a multi-faceted omnichannel campaign, the snack brand's variety packs mark the return of its “Back-to-School Blast Off” program, which leverages star power and a cause element in stores and online.
Best Buy Expands Hearing Loss Shopper Experience
The new offerings include a larger collection of hearing devices, an interactive in-store experience at 300 stores, and an online hearing assessment tool on BestBuy.com