Consumer Engagement

The retailer next plans to incorporate virtual trials for additional hair categories, such as wigs, and is exploring how the virtual try-ons could be connected to in-store styling services.  

The convenience store chain also has remodeled stores in Alberta and Ontario, adding menu items and offering adult beverages.

After a 50-store trial, the Canadian grocer has ordered 5 million digital tags.

The industry is expanding, but there simply isn’t enough talent to support this growth … or dollars, writes SMG's Justin Sparks.

Partnership with Rokt lets Best Buy Ads Canada offer targeted offers from non-endemic brands.

The keys to its growth strategy are a new data partnership as well as investments in the store guest experience, advertising and Ulta’s retailer media network.

The parent company of Canadian grocer Sobeys also plans to continue investing in data, e-commerce and owned brands.

P2PI reached out to a variety of industry professionals, experts and marketers to share what they’re flagging as the next big things in retail.

The U.K. retailer is bringing a new concept to select Waitrose grocery stores, and the first Caffe Nero to a John Lewis location.

The rising interest and viewership of women's sports presents a compelling opportunity, says VML's Emily Habeck.