In-Store Retail Media

An IAB-Grocery TV survey found that scale, measurement and cross-functional ownership remain barriers to greater investment. 

The Chicago-born grocer blends fresh food, local discovery, specialty departments and Kroger-scale capabilities to create a distinctive shopping experience.

Two brand and retailer-only workshops will help attendees tackle real-world challenges around measurement and growth through hands-on exercises and peer collaboration.

This infographic examines how shoppers respond to in-store experiences and media, where brands see the greatest opportunities, and three strategies for expanding retail media inside the store.

Grocery retailer Chedraui USA is expanding its in-store retail media capabilities through an expanded partnership with Quad that will deploy digital screens across 25 Smart & Final stores this fall.

Their sessions will examine the evolving role of the physical store, from emerging technology and shopper engagement to omnichannel measurement. 

Fernando shares why the biggest barrier to retail media success isn't technology, but internal silos — and how brands can break in-store shoppers out of "autopilot" mode.

Learn how the transaction connects physical retail footprints with digital scale for brands.

A member-exclusive report on Hy-Vee's strategy to drive value, center health and wellness, and maintain a local connection to its shoppers.

This case study details the omnichannel program, including retail media and in-store activations at Walmart, CVS and multiple grocers.

Mondelez International teamed up with Albertsons’ retailer media network last fall on a program to convert reach into revenue through in-store activation around the Sargento Cheese Bakes snack brand.

Barrows Connected Store has appointed Brian Anthony vice president of connected creative strategy for North America.