In-Store Retail Media

From widespread apathy toward AI shopping assistants to sharp generational divides in ad receptivity, P2PI’s latest Canadian shopper study is packed with high-impact findings. Download the full report.

Industry players leaned into real-time inventory technology and streamlined omnichannel partnerships to sharpen the in-store edge.

Industry leaders discussed the state of shoppers and how to partner for success. Explore key themes and highlights from the event.

The convenience chain is growing its retailer media network in partnership with My InStore Radio.

At Retail Media Summit Canada, Amar Singh, senior director of retail insights at Kantar, explained how agentic AI is poised to handle research on a shopper’s behalf right through to purchase.

Walmart, Albertsons, P2PI and others shared retail media-related advancements and news during the month.

Target, BJ's Wholesale Club, Amazon and others revealed plans to expand store footprints and build up in-store experiences last month.

Transcontinental will break down how creative strategy and design-led thinking can drive stronger retail media outcomes.

The new leadership will focus on retailer expansion, national media integration and scaling technology across the company’s in-store network.

Jamie Armstrong, GM of media intelligence at Loblaw Advance, will explore why in-store retail media has historically lagged other retail media channels in measurement, rigor and strategic investment.