Electronic Signage Options Expand to Offer Flexibility Microsoft Readies Major P-O-P Push for Xbox Footwear Finesse WPC Brands Launches 'Survivor' Line Timely marketing focuses attention on outdoor safety products Butler Home Products Teams with Procter & Gamble Brunswick Rolls Out P-O-P for Bowling Balls Lights, Camera... P-O-P!' While movie and music procedures may be closer to the spotlights and the glory, marketers rely on P-O-P procedures to add excitement where it really counts: at stores and ticket booths. Mott's Inc. Launches "Dragon Tales" Promo Turning Global Packaging Chaos Into Brand-building Unity All Bottled Up Beer, wine and spirits marketers grapple with changing attitudes toward P-O-P and challenging state merchandising requirements. First Previous 624 625 626 627 628 Next Last