Social Media

This case study details the campaign's touchpoints, including Walmart offers, H-E-B activations and product sampling.

This case study details the full-funnel program, including retail media, influencers and in-store activations.

The cosmetics brand brought back its pickle-inspired Glow Reviver Melting Lip Balm in three limited-edition shades in August, exclusively at Ulta.

Partnering with Empire Media+, Kraft Heinz used its "Summer of Savings" campaign to prove how a synchronized, multi-touchpoint strategy drives conversions at the shelf.

The P&G brands team up with content creator Ann Michael Maye, wife of NFL quarterback Drake Maye.

The limited-edition lip collection hits retail through an exclusive launch.

The brand’s refreshed effort featuring Hall of Famer Jerome Bettis and current NFL player Justin Jefferson targets football fans on game day.

The brand has partnered with comedians Pete Davidson and Colin Jost to bring consumers a unique experiential activation.

Target continued its strategy of pursuing trendy exclusive collections to drive trips by teaming up with New York-based lifestyle brand LoveShackFancy in July for a back-to-school line for tweens and teens.

The iced tea brand teamed with player Amanda Anisimova for tennis-inspired merchandise and an interactive fan experience.

The beauty retailer is targeting shoppers across age groups with dedicated displays, digital content and influencer marketing.

The brand is teaming with the Arizona Cardinals running back for a season-long, multichannel creative campaign.