The Path to Purchase Institute is proud to announce the 37 winners of its eighth annual program recognizing female brand marketers, retailers, agency executives and solution providers for their achievements.
Undertone's enabling personalization across every consumer touch point. Join our discussion to learn how Albertsons is using AI to personalize messages across overall store branding.
A study from Provoke Insights, in partnership with P2PI, determined that most Americans are socially conscious when making purchases, though they are not consistently buying the relevant items.
Our study’s insights give a blueprint for RMNs who want to be proactive rather than reactive in meeting buyer needs, writes Parbinder Dhariwal of CVS Media Exchange.
What commerce marketers should know about artificial intelligence now — and how you can immerse yourself and move forward while the playing field is still level.
With the inaugural Retail Media Awards, our goal was simple: Honor those marketers who are retail media pioneers making impactful change in their companies and in the industry.
Social media trends have evolved from a simple sponsored Facebook update to something more intentional that grabs consumers’ attention and engages them, leveraging pop culture or the latest viral trend.
