Congruency of Scent and Music as a Driver of In-Store Evaluations and Behavior Mott's Inc. Launches "Dragon Tales" Promo Turning Global Packaging Chaos Into Brand-building Unity The Beef is in Its P-O-P The marketing team at GoodMark Foods knows that a consistent marketing message -- and lots of P-O-P -- is what keeps the company's products moving off store shelves. Point-of-Purchase Tobacco Environments and Variation by Store Type A federal report on alcohol display and signage frequency Tic Tac Offers 'Incredible' Merchandising Program Sales are 'Whassup' For Bud Bowl 2001 Changes at the Point-of-Sale for Tobacco Following the 1999 Tobacco Billboard Ban Vital Living Merchandises Water-Testing Kits Scientific Technique Measures Emotional Impact of P-O-P Research uses biofeedback to gauge consumers' response to in-store display designs First Previous 625 626 627 628 629 Next Last