Mobile Marketing

The solution is designed to help CPG brands create an always-on, interactive destination to engage and reward shoppers.

Ulta Beauty debuted a limited-edition “Wicked” collection on Oct. 6 tied to the Nov. 22 theatrical release of the Universal Pictures musical about the witches of Oz.

After a successful launch, the U.K. retailer is adding hundreds of SKUs to its website and app based on customer search queries.

Acorn's Ali Smith shares ways to leverage remarkable creative to its full potential.

Ontario customers can order delivery from Sobeys, Farm Boy, Longo's and FreshCo banners, with a nationwide rollout to follow.

In-store signage supports the August rollout of 7-Select Fusion Energy and 7-Select Rehydrate.

Pallet displays tout the retailer as a “proud partner of high school football” and use a QR code to link to a promotional website that serves as the entry page for a sweepstakes.

Mars Inc. is activating its National Football League sponsorship with an instant-win game running at Circle K.

Here's a snapshot of an industry leader from the P2PI member community.