Discovering What Shoppers Want From Their Retail Media As consumer expectations continue to rise, brands must offer benefits, relevance and timeliness when getting to know their shoppers better, according to a Dunnhumby study. Inside Canadian Commerce: Trends, Tactics and Standout Activations Q1 2026 trends, tactics and standout activations. No Frills Turns Up Savings Message Amid Expansion New campaign platform for Loblaw discount banner aims to tell new customers exactly what it offers. DoorDash Ads Boosts CPG Shopper Reach With New Targeting Solutions The tools are designed to enhance cross-category shopping behavior and let advertisers reach consumers as they enter new verticals. Kruger Products Scores a 'Parent Assist' With New Olympic Ads Campaign creative spotlights what it takes to be hockey parents in Canada.