Pepsi Vanilla Launches Quietly Exclusive Research: Consumer Decision Trees Survey Finds Relevance in Deciding Planograms, Product Assortment and Space Allocation On the Bus, Off the Mark Safeway Valued Connections CrossGen Uses P-O-P to Intro New Comics Format Thirst Quenchers The beverage market is growing in diversity and marketers are depending on P-O-P to help define categories, enhance brand images and establish credibility 'Sinbad' Sails Into Theaters and Retail Stores Gingiss Gets Edgy for Prom Night Promo Best Buy Uses In-Store TV to Reach Computer Customers Wal-Mart "Store Ready Displays" Specifications Excerpts from Wal-Mart's Display Specs Guide First Previous 607 608 609 610 611 Next Last