Take some time to acquaint yourself with the app by browsing the agenda, speakers, exhibitors and more to ensure your event experience can be fully maximized.
Inflation has caused prices to shift so much over the past two years that The Clorox Co. felt it needed a better perspective on the optimal cost of its products. In the spring, it turned to Kroger’s retail data science company for help.
The Path to Purchase Institute (P2PI) presents consumer product marketing executives and brand managers with a comprehensive, 360-degree perspective of the shopper journey.
A celebratory cocktail reception and special breakfast are dedicated to honoring innovative ideas and professional achievements, while providing an opportunity to engage with top minds in retail marketing.
The event, Nov. 12-14, will provide an array of insights and expert analysis on data-driven approaches, fragmentation, diverse consumers, evolving market dynamics and more.