Retail

House of Drunk will offer personalized skincare consultations and unique experiences to consumers on Oct. 15-16.

With global sales forecasted to reach $55 billion by 2026, this growing CPG category is poised to become a significant multi-category influencer and market disruptor.

​​​​​​​Clorox leverages QR code, AR to quiz the mass merchant’s shoppers on spring cleaning.

Our proprietary research allows you to dig into retail media from the shopper’s viewpoint.

Want to know what to expect at P2PI LIVE? Here’s the inside scoop …

We cover the tech tools that are driving consumer understanding, engagement and conversion along the path to purchase.

​​​​​​​The female- and Black-owned brand rolls out a new line exclusively at the specialty retailer.

Vibenomics' Paul Brenner discusses some of the notable findings in the Path to Purchase Institute’s “Shopper Engagement with Retail Media” research report.

Our gallery presents a sampling of eye-catching and effective in-store activations.

​​​​​​​New store in Charlotte serves as an immersive experience hub for audio, home theater, appliances and other consumer electronics.