Retail

Our 27th annual survey finds commerce marketers concerned about navigating inflation and the economy, while also trying to figure out how to leverage the promise that retailer media networks bring.

We asked participants in the Path to Purchase Institute's annual Trends survey, "For any retailer media network you have worked with, rate its performance in the following areas ..."

P2PI combines insights, research and inspiration to drive success and innovation

CI&T's annual report explores consumers’ evolving attitudes and expectations for omnichannel shopping and offers a “2023 Retailers to Watch” list as well as recommendations for delivering an ideal connected retail experience.

The PC company has seen a surge in demand for self-service solutions that integrate digital experiences into brick-and-mortar retail operations.

Criteo and Magnite have forged a preferred relationship to enable Criteo’s global retailer partners to leverage CTV through Magnite.

Industry leaders will gather four times a year to participate in roundtable discussions on topics and trends impacting the retail media landscape.

With the New Year just around the corner, Editorial Director Jessie Dowd feels compelled to reflect on all the changes, successes, challenges and surprises of the last year — both here at P2PI and across the commerce marketing industry.

Seven campaigns won OmniShopper Awards in five "In-Store Marketing" categories.

Profiles of Technology winners Chelsea Carroll, Risa Crandall, Joy Jentes and Nadya Kohl.