Discount Store

P2PI's retailer profiles are updated and added to regularly with e-commerce news, retail media developments, collaborations and more. Here is a sampling of recent activity — which is updated biweekly.

The retailer's marketing chief discussed the growing role of influencers in the value chain's marketing strategy at P2PI LIVE.

Learn how the beverage company partnered with the retailer's media network and Vestcom for effective in-store media activation.

Messerschmitt is now a CMO, but the most significant challenge in his career was transitioning from an engineering mindset to a marketing mindset and being more focused on business, strategy & vision.