Specialty Retailer

Menasha's Regina Bailey explains the benefits of innovative packaging for consumer engagement.

The Path to Purchase Institute's latest members-only report spotlights winning displays, signs and endcaps in the sparkling wine category.

Starting July 12, more than 600 stores will feature exclusive products and signature scents, marking a strategic expansion for the fragrance brand.

Skinner shares his views on the "collapsing" marketing funnel, why the next phase of growth could belong to mid- and long-tail retailers, and how brands can win in the era of agentic commerce.

The campaign features star Milly Alcock, limited-edition products inspired by Krypton's rebel girl beauty, and immersive activations across select stores nationwide.

Its global chief digital officer says AI is training a new style of client behavior.

The Path to Purchase Institute's latest "In Brief" research report takes a deep dive on the winter holiday season.

The move allows the fashion house to leverage the platform economy for faster growth and maintain brand control while streamlining multichannel selling operations.

The app brings together deal discovery, meal inspiration and loyalty access.

Upgraded program brings more savings and perks as well as exclusive member-only benefits.

The platform can analyze internal sales and loyalty data alongside external inputs such as weather, holidays and local events.

Reports surface that the upscale SoCal market will open in a members-only club.