Retail

P2PI chats with Giant Eagle and Criteo about the promise of retail media, the education still needed in the space and advice for CPG brands.

The past week's retail news included strategies to appeal to budget shoppers and a fresh pet food partnership.

The brand recently launched limited-edition Easy Ups training underwear with prints from Hasbro’s Peppa Pig children's TV show exclusively at Walmart.

The 'CPG Insights Stream' solution supports brands' marketing strategies by helping to enhance first-party data, profile audiences, create look-alike audiences and optimize media spending.

Paul Brenner, SVP of Retail Media and Partnerships at Vibenomics, discusses how Mood Media and Vibenomics have come together to lead in-store innovation.

Clean personal care brand Raw Sugar launched at 4,000 Walmart stores in February as it continues an aggressive retail expansion.

The companies' combined assets will eventually create a turnkey solution for advertisers designed to simplify the ad-buying experience.

The retailer's outdoor furniture brand grows its footprint by opening 11 additional dedicated stores in major U.S. cities.

The largest 'Pick & Go' store to date, this latest location features a just-walk-out shopping experience that uses intelligent cameras and shelf sensors.

Recent retail news includes two retailers' foray into the metaverse and NFT space, plus a discount grocer rolls out a limited-edition clothing line.