Why Marketers Shouldn't Panic About Changing Social Platforms (and What to Do Instead) Here are key principles brands can follow to effectively connect with shoppers, writes Aliza Freud of SheSpeaks Inc. Instacart Expands Retail Media Reach with Hy-Vee Partnership, Caper Cart Ads As the regional retailer expands its ad inventory, see how Instacart is increasing access to its in-store advertising solution. The Vitamin Shoppe's New Retail Concept Elevates 'Hometown' Brands Learn about the retailer's latest initiative, selected brand partners and enhanced store experience. Retailtainment Revolution: Things to Consider When Executing Experiential Marketing Here are some seamless and impactful strategies for in-store event marketing. Mondelez Marries CTV With QR Codes for Integrated Nabisco Campaign See how Mondelez International's digital shopping experience directed viewers to Walmart.com. The Evolution of Skincare Marketing: From Glamour to Authenticity Beauty’s new playbook has AI, social media and transparency reshaping skincare marketing as brands adapt to a digital-first world. Amazon Most-Used Website Across Generations, Report Finds See how AI, social media, inflation and digital engagement are shaping the retail landscape across generations. P-O-P Showcase: Best-in-Class Activations (March 2025) Our latest display gallery presents a sampling of eye-catching and effective activations representing a variety of product categories — in a variety of retail environments. Estee Lauder Overhauls Digital Marketing Workflows With Gen AI See how the prestige beauty giant is integrating Adobe's technology to enhance efficiency as well as modernize and accelerate campaign execution. Lessons From Best Buy Canada's Digital Marketplace Inform U.S. Version The midyear launch should also create opportunities for its Best Buy Ads retail media arm. First Previous 20 21 22 23 24 Next Last
