Screens Are Coming. But Is Anyone Watching? Vista Grande's Russ Onish and Emily Higgins discuss why creative is the key to making in-store digital screens more effective. M&M's Hits the Road on Cycling's Tour de France The candy brand is using the event to connect with fans in the U.S., blending the event’s coverage with immersive brand experiences. P-O-P Spotlight: FIFA World Cup 2026 From Coca-Cola and Lay's to Michelob Ultra and Casamigos, manufacturers are turning everyday shopping into opportunities to engage with the tournament and its fans. BJ's Wholesale Club Adds In-Aisle Interactive Screens to Alcohol Departments The addition provides product information and recommendations to BevAlc shoppers. WHSmith North America Expands Airport Retailer Media Network A new partnership with ISM unifies in-store screens and audio into a programmatic, DSP-enabled network. Kroger Ramps Up In-Store Retail Media With Screen Rollouts to 600 Stores Through an expanded partnership with Looma, the retailer is doubling down on video screens in its wine and spirits departments. P-O-P Spotlight: Holiday Activations Heineken, Ghirardelli, Oreo and other brands have caught our eyes in stores this holiday season. Wakefern Expands In-Store Media With More ShopRite Installations An expanded partnership with Grocery TV adds digital screens to 31 stores across the Northeast. Ulta Uses QR Codes, Creator Content to Drive Engagement Around Beyonce's Tour The retailer builds on Cecred partnership with omnichannel “Get the Look” activation tied to the Cowboy Carter Tour. Albertsons Debuts In-Store Digital Display Network Albertsons Media Collective is piloting the initiative this summer with Mondelez as a launch partner. 1 2 3 4 5 Next Last
