Loyalty Marketing

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The solution is designed to help CPG brands create an always-on, interactive destination to engage and reward shoppers.

After a successful launch, the U.K. retailer is adding hundreds of SKUs to its website and app based on customer search queries.

The rollout builds on the Canadian retailer's 2023 introduction of the refreshed rewards program in Quebec and New Brunswick.

Attitudes vary most strongly by age, but personalization and rewards could be key to winning over consumers who remain undecided.

While 60% of consumers are pessimistic about today's cost of living, nearly 70% of consumers say they will pay a premium for brands they are loyal to, according to new Marigold research.

The collective will launch a loyalty program and promotions platform through a five-year agreement with Lobyco to bolster localized and personalized promotions at scale.

App users can access savings on products and services.

What do Starbucks, Sephora and Tesco loyalty programs have in common? Dunnhumby's Ana Luisa Ares finds answers.

Recent retail news includes U.K. retailers unveiling their holiday promotions, and Amazon Prime members' ability to subscribe to a new health benefit.