Loyalty Marketing

The ongoing promotion and gamified experience links purchases with access to monthly exclusive content and experiences that tap into Gen Z and Sprite fan interests.

The partnership with Net Conversion will focus on customer acquisition, loyalty and omnichannel media strategies.

See what other marketing leaders have joined the event's lineup of powerhouse speakers.

The retailer's 'True North' strategy includes a new operating model and scaling its loyalty program.

The location is the supermarket chain’s 41st in the province.

See how the brand is highlighting the launch of its rewards program and encouraging sign-ups through a sweepstakes.

There are a few key trends and strategies tied to this powerful tool, writes Sherif Fahmy of Inmar Intelligence.

The Path to Purchase Institute's latest proprietary consumer research surveyed shoppers in English and French to understand how retail media touches them and its overall impact.

The retailer has activated its National Hockey League sponsorship with a game and sweepstakes running throughout the 2024-2025 season.

On-Demand Webinar: Learn from experts who will share examples of where and how clients in regulated industries are creating success