So-Lo-Mo Central: April 2012 Walgreens Gives Circulars a New Look Insights into the Brand Loyalty of Hispanics Study finds that sampling, price promotions will entice this demographic to try new brands Walmart Gets a Jump on the Newest iPad Cottonelle Rolls with New Designs Toilet paper line leans on designer roll covers to spur purchase By Word of Mouth Brand ambassadors, blogs and social media sites are changing the way brands connect with shoppers Purex Offers Proof to Target Shopper: Mom Henkel brand debuts laundry UltraPacks using 'try it, you'll like it' sampling tactics Black Box Wine Creates a Buzz Constellation Brands uses sampling and word of mouth to change perception of boxed wine Unilever Stages Events for Hispanic Market 'Disfruta' program promotes 15 brands through interactive events at West Coast chains Effie Names Shopper Marketing Award Winners Winning campaigns to be feted at April 17 Summit โCelebrationโ First Previous 309 310 311 312 313 Next Last