Advertisement
04/27/2021

Member Insights: Tips for Back-to-School Promotions

With the lingering pandemic and ongoing COVID-19 vaccine rollout, there are some key trends that are affecting how shoppers will engage with back-to-school shopping season and what products they’ll seek this year that stand to have a notable impact on brands’ promotions and marketing strategies.
p2pi logo


THIS CONTENT IS EXCLUSIVE TO PATH TO PURCHASE INSTITUTE MEMBERS

Join the only professional membership community serving the entire ecosystem of CPG brands, retailers, agencies and solution providers along the path to purchase.

    P2PI MEMBERS

    Activate your account

    JOIN P2PI

    Contact us for membership options and pricing

    Get Started
    Advertisement
    Advertisement