Patent Infringement: Spotless Enterprises v. Carlisle Plastics Lights, Camera... P-O-P!' While movie and music procedures may be closer to the spotlights and the glory, marketers rely on P-O-P procedures to add excitement where it really counts: at stores and ticket booths. WPC Brands Launches 'Survivor' Line Timely marketing focuses attention on outdoor safety products Sunbeam Products Debuts Mr. Filter Displays Brunswick Rolls Out P-O-P for Bowling Balls Butler Home Products Teams with Procter & Gamble Footwear Finesse Store Negligence: Kellie Stepherson v. Wal-Mart Stores California Executive Pleads Guilty To Conspiracy To Defraud The IRS All Bottled Up Beer, wine and spirits marketers grapple with changing attitudes toward P-O-P and challenging state merchandising requirements. First Previous 983 984 985 986 987 Next Last