Consumer Engagement

The global spirits giant turns localized shopper insights into smarter store calls, faster decision-making and increased field productivity.

The retailer media network unveils full-funnel measurement, social and commerce tools to connect with home-improvement consumers.

Conagra Brands entices shoppers with limited-edition baking mixes, cookie kits, hot cocoa gifts and collectible items featuring the iconic characters.

The platform launch follows last year's brand refresh.

November event will address omnichannel challenges, AI implementation, and the future of in-store merchandising.

The brand’s customizable lid is part of a limited-time bundle for peak grilling season.

Learn about the retailer's smaller location, which will still include grocery staples and a fuel station.

Revenue grew 14% to $1.04 billion in Q2 as the grocery technology company expanded its retail partnerships and technology offerings.

Danone USA's head of strategic insights, planning and connected commerce will explore how brands can align teams, capabilities and investments around the consumer.

The brand’s “Astoundingly Delicious Chicken” effort is at the center of national marketing, retail and experiential activations aimed at bringing more consumers into the category.

This case study details the omnichannel program, including retail media and in-store activations at Walmart, CVS and multiple grocers.

Walmart is stocking exclusive packaging from the brand depicting the winners of a “Best Pup” contest as part of the retailer’s larger push to emphasize its pet offerings.