2024 Women of Excellence Winners

The Path to Purchase Institute is proud to announce the winners of its ninth annual Women of Excellence Awards. 

The program recognizes female brand marketers, retailers, agency executives and solution providers for their achievements in influencing the commerce marketing industry and shoppers along the path to purchase.

The 2024 class of 35 winners by category are:

Business Excellence

• Swati Bothra, Senior Director, Retail Media and Digital Marketing, BJ’s Wholesale Club
• Stephanie Bunnell, SVP, Marketing, Aki Technologies, Media by Inmar Intelligence
• Alicia Crespin, Director, Omni Retail Marketing for Walmart, Mattel, Inc.
• Rulynn Hansen, SVP, Account Director, Arc Worldwide
• Claudia Johnson, Chief Client Officer, Flywheel Digital
• Charel MacIntosh, Global Head of Business Development and Strategic Partnerships, Clinch
• Shannon Randlett-Romano, VP, Sales and Vertical Strategy, Therabody
• Jackie Stone, Chief Marketing Officer, Afia Foods
• Katie Streeter Hurle, Chief Strategy Officer, SMG (Shopper Media Group)
• Pamela Young, Executive Director, Head of Sales, CVS Media Exchange

Industry Impact

• Jill Cruz, EVP, Commerce Strategy, Publicis Commerce
• Christine Foster, VP, Product Strategy and Media Operations, Kroger Precision Marketing
• Melissa Gallo, Executive Director, Head of Operations, CVS Media Exchange
• Sally Tobin, Managing Director, Asia-Pacific, Mars United Commerce
• Alexandra Trott, Director of Insights, 84.51

Innovator 

• Diana Barr, Senior Director, E-Commerce, Coborn's, Inc.
• Kristen DiCorleto, Head of Marketing, CVS Media Exchange
• Molly Hjelm, Head of Ad Sales, DG Media Network, Dollar General
• Erin Mitten, Director, Product Strategy and Engineering, Data Intelligence, Arc Worldwide
• Heather Nichols, CEO, Acorn
• Asha Tantuwaya, Group Strategy and Insights Director, VML
• Tanya Valle, Client Partner, Senior Manager (CPG), Tinuiti