Events

From cross-category collaboration to connected commerce, the upcoming Path to Purchase Institute event will examine how brands and retailers are rethinking the shopper experience.

Wysong to succeed retiring president and CEO Steven C. Anderson.

This session will explore how retailers are making health a strategic growth driver as GLP-1 adoption reshapes consumer behavior, merchandising and loyalty.

CEO Jeremy Gosch shares insights at Groceryshop.

Conversations at Groceryshop revealed how brands can and should rethink product discovery to earn a place in AI-enabled recommendations.

Two brand and retailer-only workshops will help attendees tackle real-world challenges around measurement and growth through hands-on exercises and peer collaboration.

The fifth annual awards program spotlights the next generation of leaders in commerce marketing.

Mark your calendar for Path to Purchase Institute events in 2026 and 2027. Members receive discounts on registration.

The Path to Purchase Institute is proud to announce the winners of its 11th annual Women of Excellence Awards.

Their sessions will examine the evolving role of the physical store, from emerging technology and shopper engagement to omnichannel measurement. 

The monthlong initiative will feature in-store activations and mini-festivals in four U.S. markets.

November event will address omnichannel challenges, AI implementation, and the future of in-store merchandising.