Mondelez International teamed up withย Albertsonsโ retailer media network last fall on a program to convert reach into revenue through in-store activation around the Sargento Cheese Bakes snack brand.
Programming emphasized action over abstraction and underscored a shared push toward real-world execution. Explore key themes and highlights from the event.
The Eddie & Ozzie Awards are the most prestigious recognition program in the industry, honoring excellence in editorial content and design across all formats.
Nellson, trade marketing director, knows how strong teams and new processes can add real value to any business, and she thrives on the challenge of making that happen.