Shopper Marketing

Here's a snapshot of an industry leader from the P2PI member community.

This ebook will help retail marketing leaders begin to map a new journey to profitability — one that takes into consideration the new and emerging trends that are shaping the future of retail. Discover strategies designed to shift the focus from merely increasing revenue to enhancing profitability and ensuring sustainable growth.

Here's a snapshot of an industry leader from the P2PI member community.

Explore Dollar General’s 16,000 square-foot grocery store format as well as the brand marketing opportunities it offers. 

Discover how Gen Z’s unique approach to coupons and promotions is reshaping the future of grocery retail.

Session by session notes from the November event compiled by the editors of the Path to Purchase Institute.

The offering from Perion Network helps publishers' advertisers deliver AI-driven, omnichannel retail media campaigns.

P2PI chats with Clear Channel UK's Colin Horan on location at Retail Media Summit UK in London.

A three-step framework can lead to not only conversions, but brand-building that resonates, says Momentum Worldwide's Adriano Lombardi.

P2PI talked with Ross Cully about the deal, which expands the agency’s commerce marketing capabilities and increases its managed media spend by 20%.