Retail Media Unplugged, Scotts Miracle-Gro
P2PI chats with Scotts Miracle-Gro's Morgan Millard on the manufacturer's investment in retail media, go-to solutions, data clean rooms and much more.
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The Path to Purchase Institute hosts a virtual chat with Morgan Millard, director of omnichannel strategy and planning, at The Scotts Miracle-Gro Co., to discuss the manufacturer's investment in retailer media, go-to marketing solutions and leveraging data clean rooms with retailer partners. Watch the full episode above.