Agency

The partnership combines omnichannel agency services with AI-enabled retail media, sales and content optimization.

P2PI’s BevAlc Commerce Initiative outlines a consumer-first, good-better-best framework to improve product detail pages and elevate the beverage alcohol digital shelf.

P2PI’s fourth annual awards program honors top commerce marketers who are pioneering retail media. Nominate a colleague or peer by Feb. 20!

Our Retail Intel Series features special retailer and brand guests in each episode. Join us for a dialogue about current trends and strategies that are driving innovation for the next era of retail.

The solution allows brands and agencies to join first-party data with Instacart purchase behavior/signals to inform planning, activation and omnichannel measurement.

Mark your calendar for Path to Purchase Institute awards programs for 2026.

Stingray Advertising, in collaboration with IAB Canada and Leger, identifies what works in retail audio and how to plan for success.

SheSpeaks’ Aliza Freud and Pathformance’s Elizabeth Johnson unpack the shifting consumer mindset and what it means for brands in the year ahead.

The Cincinnati office provides strategic access to major retailers in the region, including Kroger.

Aliza Freud, CEO of SheSpeaks, and leading creators, break down what truly makes sponsored content convert.

The upgraded interface merges nationwide store-level data to highlight performance drivers and emerging risks for suppliers.

Three campaigns won OmniShopper Awards in the "Integrated Path to Purchase Activation" category.