Circana's Sally Lyons Wyatt to Speak at GLP-1 Shopper Summit On Nov. 12, Lyons Wyatt will explore how the rapidly expanding use of GLP-1 medications is influencing shopping habits and creating new opportunities for retailers and CPGs. Q&A: Avid Marketing Group's Julie Fiorini on Bringing Programs to Life See what the agency's business development lead has to say about better shopper marketing strategies and data-driven solutions. Q&A: Blue Chip's Sonja Evans Talks Synthetic Audiences and Shopper Tension See what the agency's SVP has to say about BevAlc strategy and accelerating discovery. Fourth of July 2026 Shopper Habits More than 60% of shoppers surveyed spend $50 or less on the patriotic holiday, according to data from Breaktime Media. Retail Media Networks Face Consolidation as Marketers Demand Performance Proof New research highlights a shift toward high-efficiency channels and a cautious approach to AI investments amid economic uncertainty. Infillion Acquires Catalina Infillion will integrate Catalina’s U.S. purchase data into its platform for verified measurement and campaign optimization. How to Measure AI Success — and Machine-Age Marketing Metrics Goodway Group's Daniel Cinquegrano shares how marketers can connect AI investment to real business and shopper outcomes. Examining What Innovation, 'New' Mean to Shoppers 84.51° insights help brands and retailers understand what consumers consider to be new or innovative. Vista Grande Consultancy Acquires Ameritest Creative Testing System The move adds Ameritest’s creative testing product to Vista Grande’s innovative consumer and shopper insights capabilities. Jenda Rolls Out Upgraded Platform for Daily BevAlc Insights The upgraded interface merges nationwide store-level data to highlight performance drivers and emerging risks for suppliers. 1 2 3 Next Last
