Retail Marketing/In-Store

The company has raised $10 million to deepen its penetration within the category and expand its network of screens into all major areas of the grocery store.

The U.S. in-store digital media provider has hired a retail media expert focused on European, Middle Eastern and African markets to expand its global footprint.

The investment will strengthen Superfridge’s in-store marketing and merchandising display solutions and promotional program.

The partnership allows agencies and brands to programmatically plug into Freeosk’s physical digital video inventory through existing demand-side platforms.

This location analytics report explores the brick-and-mortar potential of Costco's and Wawa's new retail media networks. Discover key advantages these retailers offer, the regional dominance of Costco in wholesale club visits, how Wawa's expansion can help partners reach diverse audiences, and more.

The retail media solution puts CoolerX’s AI-powered technology directly into retailers’ hands to optimize media and merchandising strategies.

The in-store digital merchandising platform has added 12,000 micro-audience segments, including psychographic and generational, to help brands predict shopper intent and optimize campaigns. 

Dive into AdAdapted's survey of 1,000+ US shoppers, revealing how they engage with grocery retailers' digital platforms and retail media network (RMN) advertising. Learn why 68.6% of consumers make purchase decisions influenced by RMN ads and discover strategies to enhance your brand's digital presence.

Placer.ai leveraged historical and current foot traffic data and trade area analysis to understand the retail and dining landscape and reveal consumer trends likely to shape 2024 and beyond. Learn which segments have benefited most from the shifts of the past five years, how legacy brands are staying on top of current shopping and dining trends, and much more.

New Ways to Build Scale and Improve Performance at the Point of Decision.