03/31/2014
Coke Puts Walgreens Shoppers on its FIFA Flag
Walgreens is leveraging Coca-Cola Co.’s sponsorship of the 2014 International Federation of Association Football (FIFA) World Cup in an exclusive overlay to the manufacturer’s worldwide “Happiness Flag” campaign.
THIS CONTENT IS EXCLUSIVE TO PATH TO PURCHASE INSTITUTE MEMBERS
Join the only professional membership community serving the entire ecosystem of CPG brands, retailers, agencies and solution providers along the path to purchase.
P2PI MEMBERS
Activate your account
JOIN P2PI
Contact us for membership options and pricing
