03/24/2011
Rite Aid Taps Triad for Website Work
Rite Aid this month named Triad Retail Media to manage advertising activity on its website."Shopper marketing and digital media are increasingly converging," Rite Aid senior vice president of marketing John Learish said in a media release.
THIS CONTENT IS EXCLUSIVE TO PATH TO PURCHASE INSTITUTE MEMBERS
Join the only professional membership community serving the entire ecosystem of CPG brands, retailers, agencies and solution providers along the path to purchase.
P2PI MEMBERS
Activate your account
JOIN P2PI
Contact us for membership options and pricing
