Digital Marketing

Mazza will lead North American growth for the company, focusing on accelerating new business, and strengthening relationships with key retailers, brands and industry stakeholders.

Keurig Dr Pepper is the launch partner for the retailer media network partnership.

Gemini-enabled innovations make it easier for consumers to find products and buy across Google surfaces and the retailer’s digital channels.

Learn how the retailer is ramping up personalization in stores and online.

The guide comes as the industry increasingly shifts toward AI and operational efficiency.

Find out how the retailer will use Moloco's deep learning technology to set the digital endcap.

Gopuff and Koddi's collaboration has grown from a pilot program to an always-on measurement tool that allows brands to track the long-term impact of their campaigns.

Ten executives from companies such as Netflix, Heineken and Dick's Sporting Goods will help guide Big Happy’s growth in omnichannel advertising and CGI-driven creative technology.

A new partnership will help improve accuracy for various search efforts, including SEO, AEO and GEO.

Future bar code changes can give CPGs a unique touchpoint, writes AirBaton's Caleb Sheppard.