The ads, which refresh after each new product scan, are now available in all clubs for select members and will roll out to 100% of in-club traffic over the coming weeks.
Jordan Berke, founder of Tomorrow Retail Consulting, kicked off the final day of Future Forward with a keynote exploring digital in-store engagement and what he calls “the immersive journey of retail.”
More than a dozen launch partners will roll out Instacart Developer Platform integrations over the coming months, including The New York Times Cooking and GE Appliances.
Dierbergs rolled out new features to its mobile app, including enhanced landing pages and an in-store product locator, to increase personalization and improve the omnichannel experience.