The Intelligent Shelf RFID tags may boost P-O-P compliance, effectiveness and create a measurable medium Product Manufacturer Sues Albertsons Over Allowances Price is Nice An Ad Age study finds price offers have the greatest influence on 'spur of the moment' purchases Wal-Mart Springs into Events Brands provide special "retailtainment" activity Dollar General Vendor Criteria Channel Report: Dollars Make Sense As the dollar store channel grows, so do the opportunities for brand marketers to work with retailers on effective merchandising programs--if they don't mind selling their product on the cheap. Family Dollar Strategic Overview Merchandising and marketing highlights from Family Dollar's latest 10-K (for the fiscal year ended Aug. 29, 2002) Palm Uses Packaging, P-O-P to Differentiate PDAs Kodak 'ShopSimple' Helps Consumers Focus Dollar General Strategic Overview Merchandising and marketing highlights from Dollar General's latest 10-K (for the fiscal year ended Jan. 31, 2003) First Previous 968 969 970 971 972 Next Last
