Retail Radar: Instacart's Customizable Storefronts; Best Buy Ups Access to Assistive Tech Products
Path to Purchase Institute members have access to regularly updated retailer profiles, which can be found here. Recent news includes Instacart adding options to help retailers customize their online shops, and Amazon continuing to grow its retail media options.
Best Buy's Internet Assist
The retailer has added a new landing page grouping assistive products and technology.
Amazon Expands Retail Media Offerings
The e-tailer is courting advertisers that are not endemic to its business to leverage its Sponsored Display advertising tools.
Target Drive Up Add-On
The retailer offers nationwide curbside pickup, and now all customers can opt to place a Starbucks order to cap off their Target Run.
Instacart Customizes
The delivery company has added new capabilities that allow retailers to tailor their storefronts. (Read more.)
Rite Aid Names New CMO
The drugstore chain has hired a new chief marketing officer to help shape its growth strategy.